Twitter from now on will help you know why a topic has entered the trends or trending topics section in your country. To do this, it will do it in a fairly simple way and with which, in addition, they will save you all the work and time that it takes to read several tweets until you find out for yourself what is happening. So despite not being a section so used by everyone, it is something that is appreciated.
Twitter and its trending section
The trends or trending topics section must be recognized as something that only matters to a few users and mainly to brands that seek maximum impact on networks. Of course, always in a positive way, because if it is with controversies, it is better not to appear. For the rest of the users of the platform, the trends go unnoticed and are even confusing .
Why is this topic trending? What has happened? Surely these questions you have asked yourself or have been asked on more than one occasion. And it is normal, until now when you entered you saw the theme and voila. So, to know what was happening, you had to read several tweets, connect the dots and with all the information, get an idea of what had happened.
Well, from now on, when you enter trends, the featured topics will also have a pinned tweet that allows you to quickly know what is happening . Obviously there may be topics where it does not appear, but the vast majority will have it and it will be very useful.
Starting today, some trends will have a representative Tweet pinned to them to give you more information on a trend right away
In addition to these most representative tweets of a current trend, which will be chosen by the Twitter moderator team of each country and a series of algorithms, the company will also post a brief note or additional description with which basically everything will be completed so that , as if a friend or acquaintance told you in a few words, know what happens at a glance.
Twitter does not want to bury trending topics
This move is a way to improve the experience with the trending section of Twitter that has received so much criticism even from its own employees. Especially now that, for example, the United States elections are approaching or that the COVID-19 issue has us inundated with all kinds of related news.
Thanks to these tweets it will be easier to enter and at a quick glance to know what is happening on the network. So you can better decide what topic to deepen or not. Although you should know that at the moment all this is available only through native applications for mobile devices. If you use the web version there is still time for this same option to be operational.
So when you go to check the trends of the moment, it is better to do it on your smartphone or tablet if you do not want to waste time finding out the reasons why a certain topic is there.